SOCIAL MEDIA MANAGEMENT

This course provides a comprehensive understanding of Social Media Management, including its core concepts, tools, and career opportunities. Learners will explore the differences between various social media accounts, top platforms, and key skills required for creating engaging content. The course covers customer service management, professional verification (blue ticks), branding, and influencer strategies, as well as the differences between Social Media Management and Social Media Marketing. Additionally, learners will gain insights into managing multiple accounts, handling threats and harassment, applying social media laws ethically, and creating a professional resume as a social media manager. By the end of the course, participants will be equipped with the skills to effectively manage social media accounts for personal and professional growth. At the end of this lesson, learners should be able to:

• Know what to expect from this course. 

• Understand the concept of social media management.

• Know the various career opportunities as a Social Media Manager

• Increase your knowledge of Social Media Management, and learn the tools needed.

• Identify three social media accounts and mention differences between the various social media accounts

• Identify top social media networks and platforms. 

• Identify the key skills needed in creating awesome social media content.

• Gain more knowledge on customer service management on social media

• Learn how to use professional modes and get blue ticks on social media.

• Compare and contrast between Social Media Management and Social Media Marketing

• Expand your knowledge of Social Media Management, and learn how other fields are related to Social Media Management.

• Identify skills needed for effective Social Media Management

• Become a social media influencer

• Create a professional convincing resume as a social media manager.

• Apply the roles and duties of a social media manager.

• Use social media for branding.

• Manage single or multiple accounts for a third party.

• Handle threats and harassment on social media. 

• Apply social media bills and laws and use it fairly and squarely.